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8 Mile (Crowd Report)
(
"It could've been a rowdy bunch of people but it was a very toned down experience")
8 Mile Box Office >>
by Lee Tistaert

I saw 8 Mile at a 9:15 pm show on Friday night (11/8) to sold out status in a room that seats 420 people.

The show was already labeled as sold out online around 6:30ish, but I had gotten tickets about an hour and a half before. The movie had also sold out every night performance on its two screens (the other room seating 340ish). A line had already formed when I got there at 8:15, with it stretching around the corner and down the street by the time we were let in around 8:45 (the fact that it was raining did not help). I've heard elsewhere reports of not much diversity in audiences, and for this show it was a lot of young white kids (high school to college) with some occasional middle aged couples. 8 Mile was probably the first movie since The Spy Who Shagged Me (same two auditoriums) that had sold out many of its night shows a good distance before their time.

Even for American Pie 2 in the same two rooms, their night shows (7 and 8) did not sell out way ahead of time despite still selling out the entire night. When I got out at around 11:20 (from 8 Mile), there was a small line for the midnight show which was not sold out yet. But by 11:40 the line was about as long as our 9:15 one but still not sold out. There was also a 12:45 am show but no line yet.

There were definitely some underage students in line for the movie, as was extremely evident when a group of fifteen-year olds in front of my friend and I (once we got in the lobby) so desperately attempted to make it look as if we were with them at the I.D. check when it backfired on them. Poor little kids. There was also an I.D. check at the door to the auditorium (with a security guard blocking the next room over where the other 8 Mile screen was), with one rather humorous scenario unraveling as a couple of the same aged teenagers hopelessly argued with security about how they were seventeen but couldn't prove it. I didn't buy it for a second, and it even resulted in many of the faces in line walking in chuckling loudly about it (myself included).

I had been watching the status on 8 Mile through MovieFone all week, and had noticed its busy ranking typically in the top three (I've never seen a teen oriented film show up so high this early). And even at a New York venue, it had labeled two Friday night show-times as sold out by around Wednesday (X-Men & probably Harry Potter had done that...Chamber of Secrets is already selling out) with the entire night almost sold out on its many screens by late-morning Friday. Scanning around town via the source, many shows had sold out at various theaters with even a venue or two where some movies don't get that busy (or sell out way in advance) unless it's an event picture. But back to my audience...

For the most part, I was a little letdown by the crowd as it was a pretty plain audience. By the looks of everyone, it appeared as though it could've been a rowdy bunch of people but it was a very toned down experience. No cheers or claps at the lights dimming (not that it's common at this multiplex or area - I'm more used to the enthusiastic crowds that flock to the bigger theaters in town) and not a sound could be heard as the "Feature Presentation" tag came up.

As for trailers, we had The Hot Chick which drew a lot of laughs with even Adam Sandler's cameo getting a few cheers and a couple, "yeah!" No real claps or anything afterwards, but a good majority of the crowd was laughing. Then came Adam Sandler's own Eight Crazy Nights, which to me is looking even stranger than it originally did from the first preview. A few laughs during but no real enthusiasm regarding it. Up next was The Hunted, which withdrew no evident reaction, followed by The Life of David Gale with a similar reception. Then there was Dark Blue (same response), Empire (same response), and the concluding Daredevil trailer which didn't even excite the audience too much on its own. No cheers or claps afterward, and it was a little hard to decipher what people were thinking about it.

As for 8 Mile itself, the audience seemed to enjoy it but there wasn't much of an applause afterwards even though several moviegoers attempted to jump-start one. I've heard some really "out there" opening day predictions for the film from crowd reports, but from what I've physically seen and overheard in general, 8 Mile's looking for a $13 - 17 million first day return. I have several crowd report comparisons for this flick that aren't all in the same league, so it'll be an interesting turnout.
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