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Craig Younkin
Friday Box Office Analysis (11/19)
By Lee Tistaert Published November 20, 2004
Though irrelevant in terms of genre, {National Treasure} scored right in line with The Texas Chainsaw Massacre, which lured in $10.6 million and $3,509 per-screen.
Producer Jerry Bruckheimer succeeded with his fourth collaboration with actor Nicolas Cage, as National Treasure fended off The Incredibles and even the arrival of SpongeBob on opening day. The action/thriller grossed $11.4 million on Friday, averaging a robust $3,790 per-screen.
Though irrelevant in terms of genre, the flick scored right in line with the horror remake, The Texas Chainsaw Massacre, which lured in $10.6 million and $3,509 per-screen. That flick?s Saturday tally bounced up 1%, which is what National Treasure could follow with. The movie might drop to $11.0 million or jump to 11.5 million on Saturday, and if that does happen a Sunday gross of nearly $7.0 million could be in store. A weekend take of $28.0 million could result, which is right in line with Chainsaw?s $28.1 million weekend debut.
National Treasure outperformed Cage?s Gone in 60 Seconds, which pulled in $8.5 million on opening day and $25.4 million over the weekend. Con Air also earned $24.1 million for a $8,545 average, and The Rock grossed $25.1 million. Treasure?s PG-rating might have been a benefit, but the movie also rides on a promise as many Bruckheimer flicks do ? the stories might be weak, but they are made as pure popcorn flicks, which audiences like.
With Team America I eventually realized that although it was from the guys who did South Park, not every moviegoer is as opposed to Bruckheimer flicks as Trey Parker and Matt Stone are/were. That might have been part of the reason the movie didn?t do strong business, along with the fact that it is more of a film buff?s flick, kind of like Bowfinger (which might have been its best box office comparison for opening weekend without the sneak previews).
The big-screen debut of SpongeBob debuted on par with Pokemon?s first movie, grossing $9.8 million on Friday. Booked in 3,212 theaters, the family flick averaged $3,033 per-screen; Pokemon earned $9.1 million and $2,981 per-screen. Pokemon jumped 44% on Saturday, and if something in that region happens here that might put SpongeBob at $13 - 14 million. For the weekend, the animated adventure might find itself with around $32.0 million.
Though irrelevant in terms of genre, the flick scored right in line with the horror remake, The Texas Chainsaw Massacre, which lured in $10.6 million and $3,509 per-screen. That flick?s Saturday tally bounced up 1%, which is what National Treasure could follow with. The movie might drop to $11.0 million or jump to 11.5 million on Saturday, and if that does happen a Sunday gross of nearly $7.0 million could be in store. A weekend take of $28.0 million could result, which is right in line with Chainsaw?s $28.1 million weekend debut.
National Treasure outperformed Cage?s Gone in 60 Seconds, which pulled in $8.5 million on opening day and $25.4 million over the weekend. Con Air also earned $24.1 million for a $8,545 average, and The Rock grossed $25.1 million. Treasure?s PG-rating might have been a benefit, but the movie also rides on a promise as many Bruckheimer flicks do ? the stories might be weak, but they are made as pure popcorn flicks, which audiences like.
With Team America I eventually realized that although it was from the guys who did South Park, not every moviegoer is as opposed to Bruckheimer flicks as Trey Parker and Matt Stone are/were. That might have been part of the reason the movie didn?t do strong business, along with the fact that it is more of a film buff?s flick, kind of like Bowfinger (which might have been its best box office comparison for opening weekend without the sneak previews).
The big-screen debut of SpongeBob debuted on par with Pokemon?s first movie, grossing $9.8 million on Friday. Booked in 3,212 theaters, the family flick averaged $3,033 per-screen; Pokemon earned $9.1 million and $2,981 per-screen. Pokemon jumped 44% on Saturday, and if something in that region happens here that might put SpongeBob at $13 - 14 million. For the weekend, the animated adventure might find itself with around $32.0 million.
'National Treasure' Articles
- Craig's National Treasure review B+
November 21, 2004 The movie is ingeniously written, and Bruckheimer seems willing to let everybody in on the adventure. -- Craig Younkin
